Loke Yeanne Tung / 0343853
Bachelor of Design (Hons) in Creative Media / Taylor's University
Digital Photography and Imaging / Project 2 (40%)
PROJECT 2A - DIGITAL IMAGING (10%)
Final Exercise 1: Photo Manipulation (Part 1)
Final Exercise 1: Photo Manipulation (Part 2)
Fig. 1.5 Final "My Reflection" Digital Collage - JPEG, Week 5 (24/9/2021)
Final Exercise 2: Recoloring Black & White (Part 1)
PROJECT 2B - POSTER DESIGN (10%)
Final Exercise 1: Photo Manipulation (Part 1)
Fig. 1.2 Final Hearst Mansion and Shazam Digital Collage - JPEG,
Week 5 (24/9/2021)
Final Exercise 1: Photo Manipulation (Part 2)
Fig. 1.5 Final "My Reflection" Digital Collage - JPEG, Week 5 (24/9/2021)
Final Exercise 2: Recoloring Black & White (Part 1)
Fig. 2.5 Final Recolored Portrait - JPEG, Week 6 (27/9/2021)
Final Recoloring Black & White (Part 2 - Exercise 1)
Fig. 3.7 Final Recolored Portrait - JPEG, Week 7 (4/10/2021)
Final Recoloring Black & White (Part 2 - Exercise 2)
Fig. 4.4 Final Recolored Portrait - JPEG, Week 7 (4/10/2021)
PROJECT 2B - POSTER DESIGN (10%)
- Study and gather all related information about your topic
- Write a summary about your topic.
- Highlight the key point of your summary.
- Define the title
- Define the slogan
- Define the details
- Define the Call For Action
- Write a summary about your topic.
- Highlight the key point of your summary.
- Define the title
- Define the slogan
- Define the details
- Define the Call For Action
Fig. 5.1 Poster references
There are 2 types of poster designs that I will try to attempt to
design.
Fig. 5.2 Research summary, Week 6 (26/9/2021)
Title: Why Bully With Tech
Slogan: Understand the effects of cyberbullying and what can be done to prevent it.
Details: (none)Slogan: Understand the effects of cyberbullying and what can be done to prevent it.
Call For Action: Call +603 79272929 or send an email to cyber999@cybersecurity.my
2. Concept
- Sketch your mock up poster
a. Sketches
Fig. 6 Poster mockup sketches, Week 7 (3/10/2021)
I tried to come up with two types of poster, one being serious, one with
a little humor. For the concept of the 2nd poster, I decided to use a
cooking utensil that Malaysians are most familiar with, which is the
"mamak" cooking fryer and I added a "tsk" to make it more personal.
b. Mockups
Fig. 7.1 Photo used and added horn element
I took this picture with the help of my phone and a tripod. I wasn't
really satisfied with the lighting and how the angle of the laptop was
slightly off but I could fix it with Photoshop.
Fig. 7.2 Mockups, Week 8 (11/10/2021)
I chose red for the text in the background so it could create a contrast
in the dark background, while red also kind of signifies anger. The horn element wasn't mentioned in the feedback session but I decided
to give it a try as my eyes in the photo doesn't look as fierce I would
like it to be, so I thought maybe a pair of devil horns might help in
conveying the right image I want to be in the poster. I played around
with the title placement but I like it when the title is placed at the
bottom so that the harsh words at the back could flow through the upper
half of the page.
Fig. 7.3 Chosen mockup, Week 8 (11/10/2021)
Among all the mockups, I think this version looks the cleanest, not too
much complicated things going on. The devil horn element was slightly
distracting as it's in such a bright color which could mislead the
audience.
Fig. 7.4 Poster design progress slides, Week 9 (21/10/2021)
Fig. 8 Final Poster Design - JPEG, Week 9 (21/10/2021)
Week 5
General Feedback: Hi everyone, thank you for your submission. Everyone is following the
right technique from the given tutorial. So, there will be no individual
feedback for this exercise. Good job on your D.I.Y photoshoot!
Week 6
Specific Feedback: You can come up with 2 types of poster, one being serious, the other one being not as serious. Try using slang to be more localized, so Malaysians feel more connected and relatable to the poster.
Week 6
Specific Feedback: You can come up with 2 types of poster, one being serious, the other one being not as serious. Try using slang to be more localized, so Malaysians feel more connected and relatable to the poster.
Week 7
General Feedback: Stock images should be
used as little as possible as this is a photography class, our photography
skills should be the main point of the poster and marks will be deducted
if online images are used.
Specific Feedback: Mr Fauzi have
allowed me to proceed with the third mockup poster, my second mockup
poster wasn't really clear as to what I want to show, but the third one it
clearly shows what I want to do. He have recommended me to wear a whole
black outfit (jacket, mask and hat) typing on the keyboard (can be laptop
or desktop).
Specific Feedback: Exclude the horn element, maybe making the
eyes slightly red? Use the lighter color option for "TECH". Translate
the harsh words to "#@!$%^&%^#@#$!!!!". Play with size and placement of slogan. Can
try playing with the size of the harsh words going in and out.
Feedback after modification before submission: Hi Yeanne Tung, thanks for your efforts. You may choose the final
one (Opacity 20%) for your final submission. Thanks!
REFLECTION
Through this project, I get to explore with angles and photography and I
also learnt a lot on Photoshop in terms of skills, I get to search on
YouTube what I needed to apply to my design. This project was tricky at
the same time fun to manage. I had trouble figuring out how the background
should feel like, but Mr Fauzi gave me suggestions on how I could improve
it and his feedback meant a lot.
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